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Ideas, see, are gifts.
Maybe it’s a little crazy to think of it this way, but ideas are gifts that your own mind gives to you. They are also butterflies, here one minute and gone the next.
Never be more than a minute away from a notebook.
Remember Stopping by Woods on a Snowy Evening? That entire poem came to Robert Frost in one pop. He simply wrote it out. Never changed a single word. Lucky for him, he had a pen and notebook handy.
I’m way too busy to write things down.
You’re way too busy not to. The mind is a pretty efficient machine. When it drums up ideas it does so for a purpose. Often it’s part of a larger mosaic that takes a while to come together. But when it does, that great big delicious idea, won’t you be glad that you still have all the pieces?
Why Trace and not the drugstore?
Designed and crafted in Switzerland and Italy, our contemporary books are a pure joy to handle and use. Good paper, good pen. It shows (my little theory goes) respect to yourself, like good grooming or expensive Scotch, and your mind, in turn, pumps up the ideas a notch.
By now you know the deal.
lf at any time you are not completely happy with your folio, book, or lifestyle book, send it back for a full refund (with a smile).
It's not just the
look of the notebook, it's
also the feel of the notebook
and the
paper inside . . .
there's something about
the movement of pen on paper . . . that's
what
I
enjoy the most about them.
Mark
Axelrod
Tustin Ranch, California
Screenwriter and Novelist
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